parallax




art direction, concept development, graphic design, hyper island, strategy, ux

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spinning dervish(1)

processing

ars electronica (next idea 2011)

LIGHT FUN

When something shines,
What comes to mind?

With respect to time,
What thoughts do you find?

Think of day, think of night,
Think of heat, think of light.

Think of on, think of off,
Think of hard, think of soft.

Think of dark[ness], think of sheen,
Think of white, think of green.

Think of cold, think of warm,
Think of shape, think of form.

Within are the graphics created and a selection of photos taken for a motion piece submitted to the 2011 Prix ARS Electronica [THE NEXT IDEA] competition.

animation, ars electronica, ars futurelab, concept development, graphic design

vibe network

[IN]ACCESSIBLE VOICES

The VIBE Network is an initiative created to make the voices of visually impaired musicians accessible. The project explored challenges and opportunities to create a platform that normalizes accessibility in technology, music and social spaces. The logo features the name of the initiative. The abstracted nodes within network graph spell "network" in Braille.

art direction, graphic design, identity, strategy, user-centered design, web design

MRO at ARS Electronica (2010)

MEDIA FACADE FESTIVAL AT ARS (2010)

I was fortunate to work with Refik Anadol, Sebastain Neitch, Johannes Schmidt, Kerim Karaoglu and Efe Mert Kaya in creating the opening mapping piece for ARS Electronica's Maintenance, Repair and Operations' Frozen Music in Linz, Austria.

animation, ars electronica, installation

starbucks

SOUP'S ON

Starbucks was the subject of a half-day challenge for our group, whose other members included Francesco Falchi, Christian Sjostrand and Linnea Lindstrom. If Starbucks were to introduce a new soup to nuts menu, how would you appeal to urban (in traditional sense), affluent, career women on the run?

app, concept development, hyper island, mobile, strategy

sketching

INTO THE VOID

A selection of stills from various processing experiments.

processing

mirrors

MIRROR MIRROR

As I am wont to experiment with abstraction, I used the wave formula to propagate various effects while engaging the webcam as a mirror. As far as interaction is concerned, it probably wasn't the best thing to do; it would be hard for anyone who used the mirror to detect how they were effecting it. But, it was fun. However, for one of my non-abstracted mirrors, I did manage to create an RGB mirror that "prints" CMYK. The further away one moves from the webcam, the mirror's color gamut changes from RGB to CMYK.

.dotdoclab, processing

motif

graphic design, identity

odeur

ODEUR

Started as a scent — infused throughout the DNA of its designs — and focused on form, Odeur wished to grow its presence within the fashion landscape while retaining its obscurity and provenance. Working with PM Per Westholm and graphic designer Robin Karlsson for this Hyper module, we were challenged to propose an online presence and digital strategy for the obscure Swedish high-end fashion brand Odeur.

app, art direction, fashion, hyper island, strategy, ux

spinning dervish(2)

processing