MISSNOMMER

nooka

NOOKA MINDSTYLE

This was the beginning of a group initiative to create an entry for the One Show. Time was not on our side.

Starbucks was the subject of a half-day challenge for our group, whose other members included Francesco Falchi, Christian Sjostrand and Linnea Lindstrom. If Starbucks were to introduce a new soup to nuts menu, how would you appeal to urban (in traditional sense), affluent, career women on the run?

app, concept development, hyper island, mobile, strategy

brooklyn aids task force

BATF

For fun, I revisited a previous project and redesigned an identity for the Brooklyn AIDS Task Force. The logo recalls the map of Brooklyn, highlighting Flatbush Avenue and the organization's central location. In addition, enclosed is an annual report for which it was important to correlate the strength and vulnerability within the human body with the strength and the vulnerablity in the local community.

graphic design, identity

ars electronica (next idea 2011)

LIGHT FUN

When something shines,
What comes to mind?

With respect to time,
What thoughts do you find?

Think of day, think of night,
Think of heat, think of light.

Think of on, think of off,
Think of hard, think of soft.

Think of dark[ness], think of sheen,
Think of white, think of green.

Think of cold, think of warm,
Think of shape, think of form.

Within are the graphics created and a selection of photos taken for a motion piece submitted to the 2011 Prix ARS Electronica [THE NEXT IDEA] competition.

animation, ars electronica, ars futurelab, concept development, graphic design

morning star

DARK ARTS — BORNE AT DAWN

Aušrinė, the morning star in Lithuanian mythology, is the name of a ceramics concern based in the Vilnius region. The logo, a homage to Lithuanian ornamental design, was created using The Sign of Māra that represents earth, water and all creatures within.

art direction, editorial, graphic design, identity