brooklyn aids task force










graphic design, identity

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starbucks

SOUP'S ON

Starbucks was the subject of a half-day challenge for our group, whose other members included Francesco Falchi, Christian Sjostrand and Linnea Lindstrom. If Starbucks were to introduce a new soup to nuts menu, how would you appeal to urban (in traditional sense), affluent, career women on the run?

app, concept development, hyper island, mobile, strategy

GLITCHIS

The following paper focuses on Glitch as a platform for technological creativity. It is part of a research outcome, which includes a documentary, Glitch — Everything and Nothing, co-produced with Simon Emberton.

documentary arts, writing

american composers orchestra

MUSIC TO MY EARS

For fun, I revisited this project to create a new identity for the American Composers Orchestra and its member programs.

graphic design, identity

spinning dervish(5)

processing

ars futurelab

BEYOND THE FACADE — HIDE AND PEEK

This project looks to reposition a mall as a beacon of activity for a city center and attract visitors from afar with a limited site-line.

.dotdoclab, ars futurelab, installation

oF labs

RE-SOUNDING EXPRESSION

This project is the culmination of a two-day workshop during London's Design week. Our group, whose other members included William Hooke, Marc Bonet and Marek Bereza, created an vocal instrument for visitors of the V & A.

installation, openFrameworks

MRO at ARS Electronica (2010)

MEDIA FACADE FESTIVAL AT ARS (2010)

I was fortunate to work with Refik Anadol, Sebastain Neitch, Johannes Schmidt, Kerim Karaoglu and Efe Mert Kaya in creating the opening mapping piece for ARS Electronica's Maintenance, Repair and Operations' Frozen Music in Linz, Austria.

animation, ars electronica, installation

odeur

ODEUR

Started as a scent — infused throughout the DNA of its designs — and focused on form, Odeur wished to grow its presence within the fashion landscape while retaining its obscurity and provenance. Working with PM Per Westholm and graphic designer Robin Karlsson for this Hyper module, we were challenged to propose an online presence and digital strategy for the obscure Swedish high-end fashion brand Odeur.

app, art direction, fashion, hyper island, strategy, ux

ars electronica (next idea 2011)

LIGHT FUN

When something shines,
What comes to mind?

With respect to time,
What thoughts do you find?

Think of day, think of night,
Think of heat, think of light.

Think of on, think of off,
Think of hard, think of soft.

Think of dark[ness], think of sheen,
Think of white, think of green.

Think of cold, think of warm,
Think of shape, think of form.

Within are the graphics created and a selection of photos taken for a motion piece submitted to the 2011 Prix ARS Electronica [THE NEXT IDEA] competition.

animation, ars electronica, ars futurelab, concept development, graphic design

photo blocking

photography