MISSNOMMER

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Starbucks was the subject of a half-day challenge for our group, whose other members included Francesco Falchi, Christian Sjostrand and Linnea Lindstrom. If Starbucks were to introduce a new soup to nuts menu, how would you appeal to urban (in traditional sense), affluent, career women on the run?

app, concept development, hyper island, mobile, strategy

cheese break (5)

photography

odeur

ODEUR

Started as a scent — infused throughout the DNA of its designs — and focused on form, Odeur wished to grow its presence within the fashion landscape while retaining its obscurity and provenance. Working with PM Per Westholm and graphic designer Robin Karlsson for this Hyper module, we were challenged to propose an online presence and digital strategy for the obscure Swedish high-end fashion brand Odeur.

app, art direction, fashion, hyper island, strategy, ux

spinning dervish(4)

processing

spinning dervish(1)

processing

spinning dervish(6)

processing

killspace entertainment

PUZZLING ARG

During the Hyper Island Final Project, our group, The United Kingdoms of the North, worked on creating rules for a soon-to-be-released ARG. We worked on in-browser interface, facebook integration, narrative video and puzzle concepts.

concept development, game design, hyper island, mobile, strategy, ux

symmetry

SPLITTING IMAGE

The aim was to use symmetry to create faces using surrounding elements. The following images were created with the spotlights, hair, clothes and shoes.

.dotdoclab, photography, processing