fulcrum



graphic design, typography

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photo blocking

photography

odeur

ODEUR

Started as a scent — infused throughout the DNA of its designs — and focused on form, Odeur wished to grow its presence within the fashion landscape while retaining its obscurity and provenance. Working with PM Per Westholm and graphic designer Robin Karlsson for this Hyper module, we were challenged to propose an online presence and digital strategy for the obscure Swedish high-end fashion brand Odeur.

app, art direction, fashion, hyper island, strategy, ux

cheese break (4)

photography

cheese break (2)

photography

santralistanbul

UNDERLYING PULSE

This project is an exploration into media architecture using a mock-up of the Santralistanbul Energy Museum. This mapping project goes beyond the surface to explore the volume within demonstrating that cities, buildings and their surrounding infrastructure are not lifeless entities, but living bodies whose pulse is driven by their inhabitants.

.dotdoclab, 3d, installation

parallax

art direction, concept development, graphic design, hyper island, strategy, ux

spinning dervish(4)

processing

doodles

doodles

spinning dervish(3)

processing

uchida

SHIFTING SPACES

Shigeru Uchida is a designer who questions the relationship between people and their environment. This piece shifts the boundaries of the page, challenging the reader's relationship with the words and margins.

editorial, graphic design, writing