fulcrum



graphic design, typography

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waiting

WITH WAITED BREATH

It was my first week in Stockholm. By the end if it, I couldn't walk or eat and, I could barely breath. But, I could still write. This four minute speech recounted my near 12-hour lay-over in Copenhagen that had yet to release it's painful hold on me.

writing

experiments

processing

GLITCHIS

The following paper focuses on Glitch as a platform for technological creativity. It is part of a research outcome, which includes a documentary, Glitch — Everything and Nothing, co-produced with Simon Emberton.

documentary arts, writing

gates and pins

GATES AND PINS

ilyware is a fashion wearables brand that integrates technology into their handbags. The logo borrows iconography from circuit diagrams and PCBs.

fashion, graphic design, identity

doodles

doodles

nooka

NOOKA MINDSTYLE

This was the beginning of a group initiative to create an entry for the One Show. Time was not on our side.

graphic design, identity

odeur

ODEUR

Started as a scent — infused throughout the DNA of its designs — and focused on form, Odeur wished to grow its presence within the fashion landscape while retaining its obscurity and provenance. Working with PM Per Westholm and graphic designer Robin Karlsson for this Hyper module, we were challenged to propose an online presence and digital strategy for the obscure Swedish high-end fashion brand Odeur.

app, art direction, fashion, hyper island, strategy, ux

frieze

STEP & FLOW

The following are a few proposed graphic treatments for a hotel property created during a freelance project.

graphic design

cheese break (2)

photography

motif

graphic design, identity