uchida

SHIFTING SPACES

Shigeru Uchida is a designer who questions the relationship between people and their environment. This piece shifts the boundaries of the page, challenging the reader's relationship with the words and margins.

editorial, graphic design, writing

spinning dervish(3)

processing

starbucks

SOUP'S ON

Starbucks was the subject of a half-day challenge for our group, whose other members included Francesco Falchi, Christian Sjostrand and Linnea Lindstrom. If Starbucks were to introduce a new soup to nuts menu, how would you appeal to urban (in traditional sense), affluent, career women on the run?

app, concept development, hyper island, mobile, strategy

odeur

ODEUR

Started as a scent — infused throughout the DNA of its designs — and focused on form, Odeur wished to grow its presence within the fashion landscape while retaining its obscurity and provenance. Working with PM Per Westholm and graphic designer Robin Karlsson for this Hyper module, we were challenged to propose an online presence and digital strategy for the obscure Swedish high-end fashion brand Odeur.

app, art direction, fashion, hyper island, strategy, ux

santralistanbul

UNDERLYING PULSE

This project is an exploration into media architecture using a mock-up of the Santralistanbul Energy Museum. This mapping project goes beyond the surface to explore the volume within demonstrating that cities, buildings and their surrounding infrastructure are not lifeless entities, but living bodies whose pulse is driven by their inhabitants.

.dotdoclab, 3d, installation

cheese break (1)

photography

motif

graphic design, identity

9 movements

animation, processing

parallax

art direction, concept development, graphic design, hyper island, strategy, ux

artvertiser

THE ARTVERTISER

IMAL, Brussels hosted The Artvertiser, a workshop led by Damian Stewart and Julian Oliver. The aim of the The Artvertiser, is to replace street ads with art using their custom Billboard Intercept Units. I used Processing to create my project, Pixiliate, a composition of pixels whose colors are derived from the ad. Unfortunately, I was unable to see the result of the process due to a few demonstrations and heightened police activity.

Animations soon to follow…

imal, processing